Tech giant Alibaba Group is the official cloud technology and e-commerce services partner of the Olympic Games Tokyo 2020.
July 21, 2021-AliExpress today announced the official launch of the ONE FLAG global social interaction event to unite global audiences and athletes during the upcoming 2020 Tokyo Olympic Games in a whole new virtual way. The event provides a unique opportunity for spectators from all over the world to express their support for athletes and the Olympic Games using the Internet.
Do you want to be part of the #ONEFLAG?
How to be part of the #ONEFLAG
1. Take a selfie and visit 👉🏻 oneflag.aliexpress.com
2. Add your thread to the flag
3. Get your certificate
4. Share on twitter and tag your friends!
The Promotion begins on [19th July], 2021 at [00:00:00] ([JST] time) to [9th August] at [23:59:59] ([JST] time) (the “Availability Period”).
Olympic Games AliExpress ONE FLAG #ONEFLAG
The website lets users upload a photo which is then transformed into a thread that is added to a flag. The combined threads of all users form the final flag.
To participate in the Promotion, you must be a registered member of AliExpress. In addition, only natural persons older than 18 years are eligible to participate in the Promotion. The participant confirms that the participant is allowed to participate in the Promotion and that the Promotion as designed is valid and does not require specific requirements in the jurisdiction the participant is based or accessing the Promotion from (the “Eligible Member”).
Fans can go to the official website of AliExpress ONE FLAG (oneflag.aliexpress.com) and upload a photo cheering for the Olympics to participate in the event. Each submitted photo will be transformed into a virtual data on the website, which is used to form a colorful virtual banner, symbolizing the spirit of “being stronger together”. After participating in the event, fans will receive a virtual certificate that can be shared on social media. During the 2020 Tokyo Olympics, fans continue to participate and submit photos, and the virtual flag symbolizing tenacity and hope will be updated in real time on the website.
Timo Lumme, Managing Director of the International Olympic Committee’s TV and Marketing Services Department said: “While we seek to interact with fans around the world, we are very pleased to see AliExpress launching a digital approach to cheer athletes before the 2020 Tokyo Olympics. To create an atmosphere of excitement.”
Japanese skateboarder Yuto Hori, currently ranked second in the world’s skateboarding rankings, will become one of the first athletes to participate in the ONE FLAG program. We invite everyone to participate in the grand event and support the 2020 Tokyo Olympics and athletes together.
Due to the impact of the epidemic, for athletes and spectators around the world, the 2020 Tokyo Olympics will be a brand new experience in many aspects. At this special moment, AliExpress hopes to use ONE FLAG’s social activities to unite millions of people who watch the Olympics at home and express their support for the Olympics and athletes in a new way.
In January 2017, Alibaba Group and the International Olympic Committee announced a long-term cooperation until 2028. As part of the Olympic Partner (TOP) global sponsorship program, Alibaba is the official “cloud service” and “e-commerce platform service” partner. In January 2020, AliExpress and the 2020 Lausanne Winter Youth Olympic Games launched an Olympic-themed event to promote winter sports and encourage fans to participate. Through this event, AliExpress connects consumers all over the world with thousands of special winter sports products.
Olympic Games Tokyo 2020 AliExpress ONE FLAG Upload Photos and Express Support for Olympic Athletes in Tokyo this Summer