AliExpress Goes Global: Double 11 Blitz Takes Over Major Cities and Events Worldwide!
AliExpress is ramping up for its massive Double 11 sales event, plastering eye-catching ads across subways, streets, and festivals around the globe. The Chinese e-commerce giant, taking the lead before Black Friday, has brought its shopping spectacle to international audiences in places like South Korea, the UK, Spain, and beyond.
AliExpress 11.11 Sale Timeline 2024
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AliExpress’s Global Ad Invasion
From Seoul to London, shoppers are seeing AliExpress everywhere. In South Korea, subway stations in bustling areas are filled with colorful Double 11 ads, showcasing stars like Tang Wei and Ma Dong-seok as brand ambassadors. The campaign even offers a whopping 100 million won in cash rewards for local shoppers. In the UK, AliExpress made a splash at the MCM London Comic Con, Europe’s biggest anime event, attracting young consumers with exclusive deals and Halloween-themed collaborations.
Spain is also on board with Double 11 fever—AliExpress has saturated major cities like Madrid and Barcelona with massive screens and banners in busy transit hubs. And in Poland, a recent press event with local partners prepped merchants to ride the Double 11 wave, ensuring Polish shoppers won’t miss out on deals.
Collaborations from the Americas to the Middle East
AliExpress has pulled out all the stops to reach new audiences. In the U.S., more than a thousand influencers joined the “$1 Challenge,” spreading the word about low prices and quality products. Brazil sees a collaboration with retail powerhouse Magalu, while in Mexico, convenience store chain OXXO has turned over 20,000 stores into Double 11 mini-billboards. In the Middle East, local stars are urging shoppers to check out the best of “Made in China” for Double 11.
The 2024 Vision for International Expansion
AliExpress isn’t just splashing ads; it’s strategically fine-tuning its approach. This year’s Double 11 merchant launch event emphasized country-specific strategies, doubling down on key markets. New local warehouses across Europe, North America, and Asia are geared to speed up deliveries and streamline logistics, promising an improved shopping experience.
With blockbuster endorsements, expanded logistics, and targeted campaigns, AliExpress is aiming to make Double 11 as big worldwide as it is in China—inviting global shoppers to be part of the festivities and score unbeatable deals.
Low prices, big discounts, fast delivery
